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Memphis May Fire: ChallengerChallenger (2012)
Reviewer Rating: 2
Contributed by: Dante3000Dante3000
(others by this writer | submit your own)
Thereís a common urban legend circulated about Budweiser that basically claims it was specifically designed to be the most inoffensive beer possible. By avoiding a specific flavor attribute (malty, hoppy, bitter, beery, etc.) Bud would become the default choice for large gatherings and parties. Sure, no one will ever passionately love Budweiser, but you donít need to love something for it to sell. It seems like a strange business plan and yet it seems so well mimicked by Memphis May Fire in their third album Challenger that it may actually hold weight.
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